Case study : Growing a Para Sport Ecosystem in Malawi
Throughout the project, a Para sport ecosystem developed in Malawi. Shifting stigma through coordinated strategies in media, community engagement, and sport development is beginning to influence national systems and policies.
What is a Para sport ecosystem?
In relation to Para sport, an ecosystem refers to the interconnected network of organisations, individuals, and resources that collectively support the development, participation, and promotion of sports for people with disabilities.
How did it grow in Malawi as result of the project?
The project made stigma reduction and social change a priority for the Malawi Paralympic Committee (MPC), alongside developing Para sport. By adopting a holistic approach to Para sport and community engagement, MPC raised its profile and focused on local activities and achievements, implementing: Local Para sport action plans In school programmes Local media and community engagement strategies National competition structures Collaboration with research and policy advocacy.
What was the impact?
The strategy enhanced MPC’s relationships and visibility, leading to corporate sponsorship, increased support from the Malawi Sports Council, and greater community awareness through collaborations. Malawian athletes' local achievements, including qualifications for the Paris Paralympics, helped MPC advocate for policy inclusion nationally and regionally.