Sheila Mogalo

Sheila Cleo Mogalo has been part of the Para Sport Against Stigma project since 2020, originally through her work with the International Paralympic Committee. She led the first Africa-led Paralympic digital campaign for Paris 2024 and designed the Region 5 Youth Games storytelling and activation strategy in Namibia. A connector and visionary, Sheila brings a continent-wide perspective on narrative, digital engagement and inclusive sport innovation.

 

Para Sport Against Stigma (PSAS) is a research and innovation project exploring how Para and disability sport can be used to understand and shift disability stigma. Part of the FCDO-funded AT2030 programme, the project began by examining how Paralympic broadcasting could influence public perceptions across Sub-Saharan Africa in collaboration with the International Paralympic Committee.

 

Over time, the work has evolved. Today, PSAS focuses on how sport, storytelling, and assistive technology (AT) can contribute to longer-term systems change. We work in reflective cycles with national partners—co-developing activities, learning together, and shaping inclusive policies and practices from the ground up.

 

PSAS is currently delivered in collaboration with Loughborough University London, University of Malawi (UNIMA), the Malawi Paralympic Committee (MPC), and AUSC Region 5, alongside a wide network of storytellers, media professionals, and disabled persons’ organisations.